Drapesindia - Case Study

Website | SEO | Social Media

Case Study, Zinetgo

40%

Overall conversions in One Year

60%

Targeted keywords are now ranking on Google first page

150%

Increase in store visits, quarter on quarter


2019

2020

Alankrita Furnishings was established in 1978, and in 2006, Alankrita Furnishings was renamed Drapes India which is located in Bangalore. They are one of the most reputed retailers in Bangalore offering a wide range of premium and high-end furnishing & decor items. To improve their online presence & ROI, they partnered with Zinetgo in 2019.

Working together they aimed to reach three key goals.

  • 1. Creating new website & increasing their online visibility in Bangalore.

  • 2. Lead Generation and increase ROI.

  • 3. Increase store Visits.

Case Study, Zinetgo

Challenges

With over 40 years’ experience, their main focus was on traditional marketing, But the other retail stores' online presence were impacted their business. Determined to prove the value of Digital Marketing, they turned to Zinetgo for assistance one year ago.

Case Study, Zinetgo

Objective

Once they partnered with Zinetgo. The main goals set by Zinetgo after the meetings with Drapes India Owner, were to create a beautiful website & to show some strong Online presence through Digital Marketing which directly impact on return on investment.

Case Study, Zinetgo

Results

Since Zinetgo worked from creating a beautiful Website to digital marketing. During the review conducted in Jan 2020, 60% of conversions came from website leads, 150% increase in store visits, quarter on quarter. 60% of targeted keywords are now ranking on Page 1 of Google for both Desktop and Mobile search. Overall conversions in one year is 40%. With proven results & details, we look forward to continue working with Drapes India for many more years to come.

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